Digimarc Corporation, a global leader in digital watermarking technologies, and Wipak, a leading provider of flexible packaging solutions, today announced a strategic partnership to help retailers and global brands embrace an eco-friendly strategy to product packaging. 

By combining Digimarc digital watermarks and Wipak’s printed film technology, the companies aim to help food, medical device, and pharmaceutical companies achieve sustainability and profitability goals through innovative packaging designed to advance the fight against plastic pollution and speed the path to net zero.