Frito-Lay's Flamin’ Hot portfolio, encompassing 25 unique products, is coming together as an official brand and stepping out with a fierce new look.  

SkinnyDipped has become a brand synonymous with delicious, better-for-you snacks since its launch in 2016 and the next chapter in the brand’s identity is here.

In addition to a newly designed logo, the brand's food-forward redesign is also supported by lighter packaging that will reduce its usage of packaging materials by an estimated 337,000 pounds per year over prior packaging.

The brand is undergoing a packaging redesign for its three Harvest Snaps flavors: Honey Dijon, Loaded Taco, and White Cheddar Jalapeno.

The new packaging has begun to rollout on retail shelves nationwide and the transition will continue through Q2 and Q3 2024.

Inspired by California roots, the new design emphasizes commitment to quality and the newly achieved B Corp Certification.

Caress embarked on a redesign to remain competitive in a highly populated category. 

Hot Pockets trusted Interact Brands, the esteemed Boulder-based branding and design agency, with this reinvention.

Liverpool’s Tom Lane – AKA Ginger Monkey – recently assisted the Georgia-based farm and distillers with brand identity and packaging design.

Consumers can help catch him before St. Patrick’s Day with the leprechaun traps on the back of limited-edition boxes of Lucky Charms, as well as a new “Mouse Trap”-inspired board game.