The rebrand cements Wilkinson Sword's role as the ultimate challenger to brand leader Gillette in the face of new market entrants and direct-to-consumer offerings.
Leading consumer groups and getting involved in taste tests during the product development phase, Vault49 uncovered what it really means to be ‘Uniquely Bahamian’
SkinnyDipped has become a brand synonymous with delicious, better-for-you snacks since its launch in 2016 and the next chapter in the brand’s identity is here.
With its redesign, Funky Buddha wanted to maintain its fun, Florida feel while building a design architecture that would create a more cohesive feel across its portfolio.
Starbucks is refreshing its at-home coffee product packaging in 2022 to help consumers better navigate and shop for Starbucks coffees in the grocery aisle.