Marketing campaign depicts a cast of funny and typical beach characters with whom consumers have likely interacted, and asks, “And you, what beach type are you?”

Reporting by Packaging Strategies over the last several months reveals the innumerable applications of inspection/detection/vision equipment.

The Washington State-based startup recently announced the public availability of their new 4-cup carriers, made using wheat straw pulp. 

In a period where budgets are extremely tight and layoffs are being made, many companies find it difficult to justify assigning resources to innovation.

Packaging and consumer goods companies are accelerating their efforts to adopt new innovative materials and processes to replace plastic in product packaging to help meet their plastic reduction goals

All beverage bottles and cans collected will be recycled and remade into new food-grade packaging.

Innovations in modeling technology, which reduce the weight of the bottles to 18.5 grams, represent a major step in reducing the amount of materials used while preserving the durability and functionality of the packaging.

Acquisition allows ProMach to establish a powerful position in the food and pet care sectors where can filling and sterilization are required.

The work capitalizes on their category leadership while bringing a new playful element on pack that appeals to parents and kids alike. 

At present, the bottles are the only kind of plastic food packaging in Switzerland that can be recycled and reprocessed in a closed cycle.